States › Wisconsin › Winnebago County
County9th of 71 in Wisconsin by approvalsFIPS 55139
SBA loans in Winnebago County, Wisconsin
7(a) and 504 approvals to businesses located in the county, set against the number of businesses there and against the state.
SBA approvals by fiscal year. The federal fiscal year runs 1 October to 30 September, so FY2025 is 1 October 2024 to 30 September 2025. *FY2026 is open: approvals to 30 Jun 2026 only.
Businesses in Winnebago County, Wisconsin, received 179 SBA loan approvals worth $97.1M in FY2021 to FY2025 (135 7(a), 44 504).
That is 47.3 approvals per 1,000 business establishments (3,784 establishments in 2023), close to the Wisconsin figure of 46.3 and above the national 41.0.
It ranks 9th of 71 Wisconsin counties with approvals. In FY2025 there were 35, up 67% on FY2024.
50 lenders had approvals here; the most active were WBD, Inc. (43), Nicolet National Bank (26) and Bank First, N.A. (10). The most common industry was restaurants and other eating places.
Loan status is as recorded by SBA at the data date; charge-off rates are computed on loans approved at least five fiscal years ago. Jobs supported are self-reported estimates from the SBA loan application, which SBA does not review, audit or validate. Data through 30 Jun 2026.
Lenders most active in Winnebago County
By number of approvals to businesses in the county, FY2021–FY2025; 50 lenders had at least one.
| # | Lender | Approvals | Dollars | Share | |
|---|---|---|---|---|---|
| 1 | WBD, Inc.Madison, WI · CDC | 43 | $30.7M | 24.0% | |
| 2 | Nicolet National BankGreen Bay, WI | 26 | $9.9M | 14.5% | |
| 3 | Bank First, N.A.Manitowoc, WI | 10 | $8.0M | 5.6% | |
| 4 | Fortifi BankBerlin, WI | 8 | $3.2M | 4.5% | |
| 5 | Verve, a Credit UnionOshkosh, WI | 7 | $2.1M | 3.9% | |
| 6 | Northeast BankLewiston, ME | 6 | $556K | 3.4% | |
| 7 | Byline BankChicago, IL | 5 | $4.9M | 2.8% | |
| 8 | Horicon BankHoricon, WI | 5 | $1.6M | 2.8% | |
| 9 | American National Bank-Fox CitiesAppleton, WI | 5 | $763K | 2.8% | |
| 10 | Prospera CUAppleton, WI | 4 | $848K | 2.2% | |
| 11 | Old National BankEvansville, IN | 3 | $2.4M | 1.7% | |
| 12 | AbbyBankAbbotsford, WI | 3 | $790K | 1.7% | |
| 13 | United Midwest Savings Bank National AssociationDe Graff, OH | 3 | $708K | 1.7% | |
| 14 | The Huntington National BankColumbus, OH | 3 | $540K | 1.7% | |
| 15 | Associated Bank National AssociationGreen Bay, WI | 3 | $539K | 1.7% |
Industries
| # | Industry group (NAICS 4-digit) | Approvals | Share | |
|---|---|---|---|---|
| 1 | Restaurants and Other Eating PlacesNAICS 7225 | 16 | 8.9% | |
| 2 | Other Amusement and Recreation IndustriesNAICS 7139 | 10 | 5.6% | |
| 3 | Automotive Repair and MaintenanceNAICS 8111 | 9 | 5.0% | |
| 4 | Building Equipment ContractorsNAICS 2382 | 7 | 3.9% | |
| 5 | Offices of Other Health PractitionersNAICS 6213 | 7 | 3.9% | |
| 6 | Traveler AccommodationNAICS 7211 | 6 | 3.4% | |
| 7 | Other Specialty Trade ContractorsNAICS 2389 | 6 | 3.4% | |
| 8 | Printing and Related Support ActivitiesNAICS 3231 | 5 | 2.8% | |
| 9 | Converted Paper Product ManufacturingNAICS 3222 | 5 | 2.8% | |
| 10 | Drinking Places (Alcoholic Beverages)NAICS 7224 | 5 | 2.8% |
Sectors
| # | NAICS sector | Approvals | Share | |
|---|---|---|---|---|
| 1 | Manufacturing | 30 | 16.8% | |
| 2 | Accommodation and Food Services | 28 | 15.6% | |
| 3 | Construction | 20 | 11.2% | |
| 4 | Other Services (except Public Administration) | 19 | 10.6% | |
| 5 | Health Care and Social Assistance | 19 | 10.6% | |
| 6 | Retail Trade | 17 | 9.5% | |
| 7 | Arts, Entertainment, and Recreation | 10 | 5.6% | |
| 8 | Administrative and Support and Waste Management and Remediation Services | 9 | 5.0% |
Approvals by fiscal year
| Fiscal year | 7(a) approvals | 7(a) dollars | Median 7(a) | 504 approvals | 504 dollars | All approvals | Jobs supported, as reported |
|---|---|---|---|---|---|---|---|
| FY2026* | 10 | $4.4M | $150K | 2 | — | 12 | 115 |
| FY2025 | 26 | $14.0M | $243K | 9 | $5.4M | 35 | 341 |
| FY2024 | 16 | $6.0M | $308K | 5 | $6.3M | 21 | 326 |
| FY2023 | 19 | $6.1M | $180K | 11 | $7.9M | 30 | 260 |
| FY2022 | 29 | $14.4M | $150K | 13 | $9.7M | 42 | 374 |
| FY2021 | 45 | $25.0M | $200K | 6 | $2.4M | 51 | 787 |
| FY2020 | 30 | $10.8M | $200K | 9 | $7.9M | 39 | 389 |
| FY2019 | 32 | $16.3M | $177K | 13 | $10.6M | 45 | 842 |
| FY2018 | 34 | $8.0M | $109K | 1 | — | 35 | 306 |
| FY2017 | 24 | $8.3M | $138K | 3 | $1.0M | 27 | 202 |
| FY2016 | 36 | $12.9M | $132K | 2 | — | 38 | 452 |
In FY2016–FY2020, the five fiscal years before the current window, the county had 184 approvals.
Against Wisconsin and the country
| FY2021–FY2025 | Winnebago County | Wisconsin | United States |
|---|---|---|---|
| Approvals | 179 | 6,706 | 342,825 |
| Approvals per 1,000 establishments | 47.3 | 46.3 | 41.0 |
| Median 7(a) approval | $200K | $225K | $190K |
| Median 504 approval | $423K | $616K | $657K |
| Average approval | $543K | $594K | $573K |
| 504 share of approvals | 24.6% | 18.4% | 11.0% |
| Jobs supported per approval, as reported | 11.7 | 11.0 | 10.5 |
| Share of state approvals | 2.7% | 100.0% | — |
Approval sizes
- $50,000 or less12.8%23
- $50,001 to $150,00021.8%39
- $150,001 to $350,00027.4%49
- $350,001 to $1 million24.0%43
- $1 million to $2 million8.4%15
- Over $2 million5.6%10
Age of the businesses
- Existing, more than 2 years old53.6%96
- New business, 2 years or less11.2%20
- Startup, loan funds will open the business18.4%33
- Change of ownership16.8%30
Questions and answers
Which lenders make the most SBA loans in Winnebago County?
By approvals in FY2021 to FY2025: WBD, Inc. (43), Nicolet National Bank (26), Bank First, N.A. (10), Fortifi Bank (8), Verve, a Credit Union (7). Volume says how active a lender is, nothing about terms or service.
How large are typical SBA loans in Winnebago County?
The median 7(a) approval was $200K and the median 504 approval $423K; the Wisconsin 7(a) median was $225K.
Which industries get the most SBA loans in Winnebago County?
Restaurants and Other Eating Places (16); Other Amusement and Recreation Industries (10); Automotive Repair and Maintenance (9); Building Equipment Contractors (7); Offices of Other Health Practitioners (7).
Is SBA lending in Winnebago County rising?
Approvals in the three latest complete fiscal years total 86, against 132 in the three before: falling (-35%).
How does Winnebago County compare with the rest of Wisconsin?
47.3 approvals per 1,000 establishments against 46.3 statewide, and 179 of the state's 6,706 approvals.
About these figures
Figures are totals of the Small Business Administration's 7(a) and 504 FOIA loan files, data through 30 Jun 2026. SBA updates the files quarterly. Counts are loan approvals, including approvals later cancelled; the five-year window is FY2021–FY2025, the five latest complete fiscal years. Charge-off rates use only loans approved in FY2010–FY2021, at least five fiscal years ago, and count disbursed loans SBA records as charged off. Loans are listed under the lender they are assigned to today. Establishment counts are from the Census Bureau's County Business Patterns 2023, which leaves out most farms, government and businesses without employees. Dollar figures behind fewer than three approvals are not shown, and no borrower is named anywhere on this site.Methodology · Report an error